UM Marketers Win Awards for Logo, Newsletter

March 13, 2014

MISSOULA – When a new logo is unveiled, everyone has an opinion. Now some national contest judges have voiced this view: The new University of Montana logo adopted last April is an award winner.

The UM logo recently won a Bronze Award during the 29th Annual Educational Advertising Awards, the largest educational advertising awards competition in the country. This year, more than 2,000 entries were received from more than 1,000 colleges and secondary schools from all 50 states and several foreign countries.

The new logo was designed in-house using a team led by Mario Schulzke, UM assistant vice president for marketing. Input was sought from students, staff, faculty, alumni and other stakeholders. The ultimate design that was chosen was created by Shauna Murphy, a graphic designer with UM Printing and Graphic Services.

“Logo design can be a contentious, expensive, drawn-out process,” Schulzke said. “I’m pleased we were able to use the talents right here at UM to come up with something amazing. The simple, elegant design Shauna developed will serve the University well for years to come.”

UM also won a Bronze Award for its Research View newsletter, which highlights University accomplishments in science and scholarship and publishes twice a year. The full-color newsletter is managed by the Office of the Vice President for Research and Creative Scholarship, produced by University Relations and printed by UM Printing and Graphic Services.

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Contact: Mario Schulzke, UM associate vice president for marketing, 406-243-2323, mario.schulzke@mso.umt.edu.