MISSOULA – University of Montana communicators and marketers captured several awards in recent competitions.
The Montanan, UM’s institutional magazine, won a Grand Gold for writing from the Council for Advancement and Support of Education Region VIII. This CASE Grand Gold goes to the top written piece by college promoters in a region that includes Alaska, Montana, the Pacific Northwest and western Canada.
The award honors a story about UM alumna and Smithsonian bird detective Carla Dove, who studies “snarge” – the remains of birds that strike aircraft. The story was written by UM journalism graduate and freelancer Nate Schweber.
“This is the second Schweber piece that has won a Grand Gold for us,” Heaney said. “He won the first in 2013. I couldn’t be more pleased – these Grand Golds don’t happen too often, and this demonstrates the quality of writers produced by UM.”
The winning story is online at http://bit.ly/2lsCMpv.
The Montanan also earned a CASE Silver Award in feature writing for a piece titled “The Rebirth of Libby,” written by UM alumna Erika Fredrickson. The story explores how UM students and faculty are helping the small town in northwestern Montana rebuild after its rocky environmental past. That story is online at http://bit.ly/2lNdVc9.
The UM Foundation, along with contracted creative partners, captured three 2016 MarCom Awards. These awards offer an international competition for marketing and communication professionals.
The foundation won a Platinum Award for its 2015 Impact Report, which is online at http://bit.ly/2kcV2Tx.
“This was our first digital impact report,” said Erin Greenside, the foundation’s associate director of communications and interactive media. “We have had rave reviews about the final product – that it’s simple, clean and effective.”
The UM Foundation also earned a Gold for its “Light Your Corner of the World” video, online at http://bit.ly/2lchBqP, and an Honorable Mention for its “It Starts With You” television ad, online at http://bit.ly/2l0LmZp.
UM also earned five awards from the national Educational Digital Marketing Awards competition. The awardees were from Integrated Communications, University Relations and Information Technology. The winners were:
- Gold – online publication, The Montanan, http://bit.ly/2kurIUC.
- Gold – mobile media content, UMontana App, http://bit.ly/2aZklSP.
- Bronze – social media content, http://www.umt.edu/socialmedia/.
- Bronze – digital video, Mercurycsc Montana commercial spots, http://bit.ly/2kdIaHY.
- Merit – institutional website, http://www.umt.edu/.